Running a Business Is a Lot Like Taking off and Flying an Airplane—Everything Has to Work Together to Achieve Take Off, Stay In the Air, and Reach Your Destination. This Analogy Breaks Down Complex Business Concepts Into a Simple, Engaging Framework That Will Help You Navigate Entrepreneurship With Confidence.
6 Ways An Airplane Is Like a Business Read More »
Explore The Four Dimension of Leadership (Challenge, Directiveness, Structure, And Feeling) That Define the Four Leadership Styles (Rare Pragmatist, Nurturing Idealist, Stabilizing Steward, And Harmonious Diplomat) And How to Adapt Each Style to the Organizational Situation.
How To Navigate the Four Primary Leadership Styles for Business Success Read More »
Most business cultures follow a rather predictable business evolution as they progress and grow. There are four stages that a business must go through from birth to death.
What You Need To Know About Business Evolution Read More »
The following video excerpt comes from my FREE What You Need to Know About Starting a Business course where I talk about the five things every small business needs to be successful.
Video: The 5 Things Every Small Business Needs To Be Successful Read More »
“The Window and The Mirror” Is A Leadership Metaphor. The Window Is Looking at External Conditions and The Mirror Is About Self-Reflection.
Mirror Leadership: The Window and The Mirror (Neurons) Read More »
As A Business Matures and Grows It Often Experiences Growing Pains Because Of The Misalignment of The Founder/CEO’s Role in The Business and Where the Company Is in The Business Growth Stages Continuum.
7 Business Growth Stages – What CEOs Need to Know Read More »
The role of CEO and President, and sometimes Chairman of the Board are often used interchangeably. In a small business this might be true, but each title has a different set of duties.
CEO vs President – You Need to Know That Their Roles Are Different Read More »
Leadership and management are both essential elements of business success. Leadership is closely aligned with the role of a CEO and Management to the role of the President. Even though there is a difference between leadership and management most people use them interchangeably which is incorrect.
What is the Difference Between Leadership and Management in Small Business? Read More »
CEOs are not born they are made. However, the attributes and experience of what it takes to be the leader in a small business are distorted by articles and books based on the needs of large companies, little of which pertains to a small business.
What is More Important For a CEO, Sale or Marketing experience? Read More »
When it comes marketing channels designed to attract prospects to your brand, there are nine primary channels. These nine marketing channels rely on the type of content prospects will find via some form of search. Search Engine Optimization (SEO), therefore, is essential to create the kind of gravity to attract people to your business.
9 Marketing Channels to Find Contacts You Attract to Your Brand Read More »
There are three questions you and your company need to ask to be a successful content marketing practitioner.
1, How do we get people to read our marketing content? 2, How do we get people to engage with our company? 3, How do we measure results and get better over time?
How to Get Prospects to Read and Engage with Your Marketing Content Read More »
Should you be Credible or Incredible? Lets’ face it, it is a free market where you can say anything you want about your product or service, true or untrue. Making incredible claims can snag you some customers, but today “Trust” is a business’s most valuable commodity. Here are six strategies to build and keep trust and credibility:
When It Comes to B2B Marketing, Should you be Credible or Incredible? Read More »
Recently, I was speaking at a local community college about the value of an entrepreneurial mindset. While there, one student asked me, “How important do you think a college degree is to becoming a successful entrepreneur?” The question was a bit awkward since I was the guest speaker with no college education and there were
A College Degree and Entrepreneurship in the Millennial Generation Read More »
When a business advances from stage 3 to stage 4, the business transformation is nearly complete. During stage 4, company decay can often begin to set in as the administration of the business is placed in the hands of a “guardian.” The primary motives of the business guardian are comfort and security. Unity towards a purpose
Stage 4: The Guardians of Business Read More »
For a business to advance from stage 2 to stage 3, the business undergoes a substantial shift from being on the offensive and growth-oriented to becoming more defensive and focused on process improvement through business segmentation. The business segmentation associated with stage 3 sets up the business for shared leadership and management by creating multiple
Stage 3: The Athletes and Performers of Business Read More »
For a business to advance from stage 1 to stage 2, the business requires that the role of the Oracle be supported or replaced by a business development person. I refer to this new leader as the “General.” In our McDonald’s example from a previous post, it was a guy by the name of Ray
Stage 2: The Generals of Business Read More »
The other day I went to visit my 4-year-old grandson in Arkansas. Stopping at a toy store, I noticed a brand I was very familiar with from my childhood: Tonka. When I was growing up, Tonka trucks were the gold standard of toy trucks and were made entirely of steel except for the wheels. They
The other day I was asked if a person’s idea would make a good business. Unfortunately, I had to tell them that it would not be a good idea for them to pursue. While the idea might have been a novel and been a successful venture in the right hands, they didn’t have access to
Your Best Chance to Succeed in Small Business Read More »
Tandy Leather was a family owned business located in Texas. Dave Tandy was a partner in a leather heel and shoe repair business which was founded in 1919. Charles Tandy, the son of Dave, took over the business after World War II and changed the business’s focus to leather craft after seeing how leather crafts
4 Business Lessons from Charles Tandy – Not Enough White, Too Much Purple Read More »
Community leaders are always interested in creating a vibrant economy to provide prosperity for their citizens. Promoting entrepreneurship is often at the heart of any economic development initiative. However, entrepreneurship comes in many different flavors from technology start-ups to micro-enterprises. Moreover, small business enterprises run the gambit from high growth companies to more static main
Make Entrepreneurship Easier Read More »
