There Is a Customer Development Process That Consists of Four-Steps. They Are Customer Discover, Customer Validation, Customer Creation, And Company Building.
How to Implement a Customer Development Process to Improve a New Venture Success Read More »
Many New Ventures Mistakenly Employ Faith-Based Entrepreneurship by Thinking Their New Business Is Just a Small Version of a Larger Existing Business. However, New Ventures Need to Embrace Evidence-Based Entrepreneurship by Conducting Extensive Customer Development Before They Begin.
Why You Need to Practice Evidence-based Entrepreneurship Read More »
When a person has an idea for a new product or service, the first step is not to define how they are going to implement their idea but to validate the business idea to find out if the problem is actually a problem enough customers encounter and more importantly, are willing to pay for a solution.
How to Validate a Business Idea Before You Start Read More »
