A person’s age and life-stage can help predict their purchasing decisions. There are a few more specific generational dynamics that can provide a clearer picture of their economic drivers
You Need To Know The Attitudes And Behaviors Of Your Target Demographic Read More »
Robert Kiyosaki, the author of “Rich Dad Poor Dad”, discussed the value the game Monopoly had in his education when he wrote that “You buy four green houses and trade them in for a red hotel.” The message here is that to have a successful business you don’t buy the red hotel right out of the gate. You build up your tacit business knowledge so that when you can afford the red hotel you are more likely to be successful.
Successful Business – Buy Four Green Houses Before You Buy a Red Hotel Read More »
The Small Business Administration (SBA) does not lend money, it simply acts as insurance for lenders, such as banks, with 3 loan programs
What You Need To Know About The Role Of The SBA Read More »
JP Morgan Was an International Financier and A Titan of Industry Whose History Contains Many Valuable Lessons for Small Business Owners.
7 Valuable Business Lessons from the International Financier JP Morgan Read More »
Cornelius Vanderbilt Was A Shipping Tycoon and A Titan of Industry Whose History Contains Many Valuable Lessons for Small Business Owners.
8 Valuable Business Lessons From The Shipping Tycoon Cornelius Vanderbilt Read More »
When a business approaches a lending institution about debt financing, the lender conducts an evaluation of the borrower using a method known as the 5 C’s of Credit
The 5 “C’s” of Credit Read More »
When considering key partners, you must consider the following questions:
– Who are your key partners and who are your suppliers?
– Which key resources are you acquiring from key partners and suppliers?
– What key activities do your key partners and suppliers perform?
Key Partners and Your Business Model Read More »
What is operating leverage and why should you care? Ignoring the financial mumbo-jumbo, operating leverage represents how having debt can affect a company’s bottom line profit. In some cases, Operating leverage can improve a company’s profits and in others, it can destroy it.
Operating Leverage for Small Business: When You Should Use Read More »
Word-of-mouth marketing is not just making a good product or delivering a good service, and magically your clients will tell their friends how great you are, which will, in turn, lead to a greater number of sales. To achieve an epidemic you must employ some specific strategies.
How to Achieve a Word-of-Mouth Epidemic Read More »
Within the world of debt financing, there is a continuum, as different lenders have different appetites for risk and reward.
What You Need To Know About The Debt Continuum Read More »
