At its core, content marketing is the creation and distributing of online material that will attract the attention of a prospect. By design, content marketing exists to help the prospect come to know, like and trust you. Once they trust you, they may come to buy from you but not before. This post looks at five more forms of content marketing.
5 More Helpful Content Marketing Ideas to Attract New Customers Read More »
Many new businesses are starting to find content marketing indispensable. At its core, content marketing is the creation and distributing of online material that will attract the attention of a prospect. This post looks at five popular forms of content marketing.
5 Helpful Content Marketing Ideas to Attract New Customers Read More »
Many new businesses find content marketing strategy indispensable. At its core, content marketing is the creation and distributing of online material that will attract the attention of a prospect. By design content marketing exists to help the prospect come to know, like and trust you. Once the prospects trust you, they may come to buy from you but not before. Sounds simple but the devil lies in the details.
Confused About Content Marketing? Here Is What You Need to Know Read More »
Most companies utilize website marketing as part of their lead-to-revenue (L2R) process. Whether you use your website for creating awareness, educating prospects, generating leads or selling directly you need to maximize its efficiency and effectiveness.
10 Quick Fixes to Make Your Website Marketing More Effective Read More »
When it comes to marketing channels there are five channels which can help you make the most of the contact list that you already own.
5 Marketing Channels That Make The Most of Contacts you Own Read More »
When it comes to marketing channels there are 12 channels which can rent you access to their audience for a fee. These 12 marketing channels attract a particular demographic based on their content and will rent you access to their customers for a fee. Previously we discussed the first six channels.
6 More Powerful Marketing Channels That Rent You Access to Prospects Read More »
When it comes to marketing channels there are 12 channels which can rent you access to their audience for a fee. These 12 marketing channels attract a particular demographic based on their content and will rent you access to their customers for a fee.
6 Powerful Marketing Channels That Rent You Access to Prospects Read More »
When it comes marketing channels designed to attract prospects to your brand, there are nine primary channels. These nine marketing channels rely on the type of content prospects will find via some form of search. Search Engine Optimization (SEO), therefore, is essential to create the kind of gravity to attract people to your business.
9 Marketing Channels to Find Contacts You Attract to Your Brand Read More »
No matter where you turn social media is making an impact on small business marketing. While social media is not the “be all end all” of marketing efforts it does have some significant advantages over more traditional marketing. This post looks at six reasons you need to consider social media marketing for your business.
6 Reasons Why You Need to Use Social Media Marketing Read More »
There are three questions you and your company need to ask to be a successful content marketing practitioner.
How do we get people to read our marketing content?
How do we get people to engage with our company?
How do we measure results and get better over time?
How to Get Prospects to Read and Engage with Your Marketing Content Read More »
