The 4 Imperatives That B2B Marketing and Sales Can Collectively Use to Create Alignment and Produce a Positive Buying Experience.
Align Marketing and Sales to Streamline the Buying Experience: 4 Imperatives Read More »
There are 3 essential questions about content marketing that need to be answered to determine your go vs. no-go content marketing strategy: 1, Can we be industry thought leaders? see the benefits of being a thought leader/branded authority but aren’t sure how to get there. 2, If so, what do we talk about? 3, […]
Use Content Marketing to Establish Thought Leadership Read More »
Search Engines Work by Crawling Websites, Gathering Info, Indexing It, And Then Ranking Based on Factors Like Content Quality, Load Speed, Mobile-Friendliness, And Keywords. Understanding These Steps Is Vital for Effective Digital Marketing and Higher Search Rankings.
How do Search Engines Work: Crawling, Indexing, and Ranking Read More »
[…] a spartan marketing budget to create personalized marketing assets. The promotional materials that Google provides ranges from an in-store kit that includes printable stickers and posters to digital marketing assets like ready-to-share social media posts. Google even has promotional material for local businesses that COVID-19 has impacted. Small businesses can create print-ready posters and social […]
How To Get Your Business On Google: The Definitive Guide (Update 2024) Read More »
At its core, content marketing is the creation and distributing of online material that will attract the attention of a prospect. By design, content marketing exists to help the prospect come to know, like and trust you. Once they trust you, they may come to buy from you but not before. This post looks […]
5 More Helpful Content Marketing Ideas to Attract New Customers Read More »
[…] or a freelancer, but if you have one client, your employer, you still place your fate in the health of the businesses. I worked at a small digital marketing agency. We had certain clients who took up a large portion of our revenue. We were beholden those clients. This is the position you’re in when […]
7 Myths About Entrepreneurship and Freelancing That Seriously Need to Die Read More »
[…] out to help draft their estate documents when the need arises. All you need to produce a podcast is a recording device such as your webcam or digital recorder. If you want to record a phone interview as part of your podcast, the “Smart” Phone Recorder Control from RadioShack only costs $20. Also, you […]
3 Free Ways to Boost Your Word-Of-Mouth Marketing Read More »
Understanding Digital Traffic Numbers Requires You to Understand the Difference Between Automated Activity and Authentic Activity (I.E. Manually Done by Humans)
Automated Activity Versus Authentic Activity – Why You Should Care Read More »
[…] long relied on affordable advertising costs for growth. Unfortunately, rising ad costs translate into higher customer acquisition costs that eat into the company’s profit margins. Ad Fraud Digital marketing was presented as the panacea to the long-standing problem of better targeting for small businesses. The promise that ads could be delivered to the ideal customer […]
8 Challenges to Direct to Consumer Business and How to Overcome Them Read More »
[…] growth hacking experts, helping companies find professionals for their growth strategies. MarketerHire – A platform for hiring top marketing talent on a freelance basis, including roles in digital marketing, social media, and content marketing. Mayple – Connects businesses with digital marketing experts, offering vetted professionals for various marketing services. Administrative and Virtual Assistants Zirtual – […]
How to Benefit From the Consolidation of Freelance Marketplaces Read More »
