Dynamic Pricing Isn’t Just for Big Corporations Anymore. Small Businesses Can Now Utilize This Strategy to Stay Competitive by Adjusting Prices in Real Time, Based on Market Factors Like Demand and Competition. With the Right Approach, Dynamic Pricing Can Help Small Businesses Maximize Revenue and Meet Customer Demands Effectively.
How to Unlock the Power of Dynamic Pricing Read More »
Pricing a product or service correctly is important for success. This quiz was designed to test how well you know how to price your offering strategically. Are you ready to put your knowledge to the test?
Test Your Expertise About Pricing Products and Services Read More »
Too Many Would-Be Entrepreneurs Fail to Really Understand a Customer’s Perceptions About Related Quality, Service, Availability, And of Competitive Alternatives to Price Effectively. It Takes Experience to Understand What the Completion Already Knows to Effectively Price Your Offering.
What Would-Be Entrepreneurs Need to Know About Pricing Read More »
Pricing Strategies – How to Price Your Product or Service to Achieve Strategic Objectives Such as Building Customer Loyalty, Ensuring More Consistent Business Cash Flow, Or Encouraging Customers to Buy in Larger Quantities?
How To Achieve Strategic Objectives With 14 Pricing Strategies Read More »
Our Anchoring Bias Creates an Expectation That Can Be Used to Make A High Price or Time Frame Seem Reasonable Even When It Is Not. Simply by Initially Thinking of Higher Numbers, All Future Numbers Will Be Skewed Up and By the Anchoring Effect.
How to Leverage A Customer’s Anchoring Bias in Business? Read More »
Your Pricing Strategy Doesn’t Have to Be an Entirely Emotional or By-The-Numbers Exercise. The Most Important Thing Is to Offer Quality Products/Services and Ensure That Customers Perceive That Doing Business with You Is on The Right Side of the “Risk Vs. Reward” Equation.
How to Use Pricing Strategy as a Competitive Advantage Read More »
The human desire for fairness can distort the perception of value and can have unexpected and often catastrophic outcomes, if not handled properly in your marketing.
What You Need To Know About How Fairness Shapes Value Read More »
Consumers have been conditioned to focus more on what they are spending than on what they are buying. Consumers buy things today not because they need them, but because they are convinced that they can get it for a great price.
How to Tap into the Consumer’s Emotional Need For a Bargain Read More »
If you are facing stagnant or declining sales on one or more products and services, it may be because the way you are either packaging or pricing (or both) is not resonating with your prospects and customers.
Do You Need a New B2B Pricing or Packaging Model? Read More »
One of the biggest obstacles that prevent a buyer from making a purchase decision is the fear that they will pay too much. From the seller’s perspective, there is also the fear of pricing a product or service too high or low leaving money on the table.
How to Remove Buyer and Seller Remorse Read More »
