Author name: Martin Zwilling

Customer Service

8 Steps To Delivering a Consistently Memorable Customer Experience

These days, customer loyalty depends on the total customer experience, not just price and quality. As a consumer, I rarely pay attention to your marketing pitch, but I certainly always remember a exceptionally positive total experience with your team, based on a memorable set of interactions from first contact to discussions with friends. Yet, as a business consultant,

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Microsoft Building

10 Keys To Finding That Perfect-Fit Business Partner

There are so many challenges in a startup that no founder should try to go it alone, as you need someone to share your successes, and help you recover from the inevitable setbacks. When you find someone that works, I’m betting you will be together on your next startup, and the one after that. Great teams persevere, and success breeds success.

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