We often hear from our customers that it had always been their dream to own a business – whether that’s opening their own store or starting their own restaurant. Like most entrepreneurs, the goal is to turn a passion into a career. However, many people are held back by the fear that they won’t be able to manage their business successfully. It takes a leap of faith to open a new business, and it takes business savvy to keep it open. In a series of posts, I’ll explore common challenges small Read the full story
Related Book: Practical Marketing Concepts For Your Small Business is a wisdom-packed book that was written for the budget conscious entrepreneur looking to better market their products or services. The author has distilled a lifetime of business marketing content that every entrepreneur should consider applying to their business. Practical Marketing Concepts For Your Small Business is a concise and easy to read guide packed with solid advice delivered in small bites that the reader can use to make incremental improvements to their marketing efforts.
Gain the Edge With These 7 Secrets of Entrepreneurship They Don’t Teach in College
Entrepreneurship is not something they teach you in college. This is because professors usually focus more on theory than on application. However, in the real world, street smarts and personal interaction are more valuable than hypotheticals. After a brief experience with higher education, I realized there was a vast gulf between academic thought and real-world application. To be an entrepreneur, you need to understand how things work in the real world. Here are seven skills they don’t teach you Read the full story
Many small business owners have a love/hate affair with social media. Everyone who is anyone tells you that you should be on it, and not only that – using it to amass hordes of followers, some of which (you hope!) might end up becoming customers. When applied the wrong way, social media marketing can easily end up becoming a massive amount of time and money without the prospect of any real results. We’d hate you to get caught the same way, so we’ve drawn once again on the latest and greatest advice from across the web to help you avoid any potential pitfalls. Read the full story
There’s a saying in farm country: “Don’t ever bet against farmers.” Farmers must grow their businesses while constantly battling declining profit margins, industry incumbents with vastly more market power and the daily roller coaster of commodity prices and weather. In many ways, farmers are the ultimate entrepreneurs, constantly innovating, growing businesses by themselves and taking full responsibility for all aspects of product delivery. Entrepreneurs could learn a lot from America’s farmers. Read the full story
