As an entrepreneur, you need to make sure your efforts are directed and focused on the right target to achieve your desired outcomes. Â For example, one of the goals of law enforcement is to reduce illegal drug usage. Â To that end, law enforcement agencies target drug dealers in the hope that these efforts will reduce the availability of illegal drugs.
However, I would say that such actions are in fact counter-productive. By targeting drug dealers vs. drug users, law enforcement agencies have created the opposite of their desired effect. Â Going after drug dealers only drive up the costs of the drugs, which attracts more sophisticated drug dealers to the market. Â
Are your efforts focused on the right targets?