Business Model Canvas Primer

Business Model Canvas

A Business Model Canvas is a strategic management tool used for developing new business models and documenting existing ones.  It offers a visual to display a companies business model by describing the business’s value proposition, infrastructure, customers, and finances. A business model canvas assists businesses to align their activities by illustrating potential trade-offs.

We have assembled several resources to familiarize you with the value of the creating a business model canvas.

ResourceDescription
Business Model Canvas IntroductionAn animated series created by Kauffman Foundation and Strategyzer, the creator of the business model canvas, describes in a few short videos how a business can use a business model canvas to discover an uncontested blue ocean where the business can own its own piece of the long-tail economy.
Why You Need to Start Using The Business Model CanvasMany things have changed when it comes to business planning in recent year and the Business Model Canvas has emerged as a valuable tool especially for startup businesses. In this 48 minute video, I discuss what has changed and why the business model canvas is something that businesses need to embrace as part of their business planning.
Applying the Business Model Canvas – A Visual-Based Planning Tool For Small BusinessIn this 1 hour and 50 minute long course you will learn how this relatively new and more visually-based business planning methodology allows you to describe, design, challenge, invent, and pivot your business model.  The course is chocked full of real-world examples to demonstrate how you can apply the business model to your business.
Business Model Canvas ToolA PowerPoint tool to help you create a simple Business Model Canvas.
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